Friday
Apr252014

"How to Draw Shoes" Kickstarter by Mark Kokavec

Mark Kokavec is an experienced footwear designer currently working with a major athletic brand.  He's worked for top brands like Reebok, Converse/Nike, New Balance, Burton, Merrell, Oakley and Under Armour.  Mark founded renderdemo.com an online design resource where artists and designers can enhance their sketching and rendering techniques using step-by-step instructional video tutorials.

EXPOSITION

I’m currently the Design Manager of Running at New Balance.  There are 15 highly talented designers that focus primarily on running inline and advanced concepts.   It’s a very collaborative environment where we bounce ideas off each other all the time.  Its also important to mention that we work within smaller groups within running.  I work very closely with both my Development and Marketing counterparts.  Things come up during the day and decisions need to be made so we have to be very close.   The best products always seem to come out of the groups that work well together.   

Being a footwear designer is extremely fulfilling. The greatest joy for me is being able to design performance footwear for athletes that perform at the highest level.  I’ve been fortunate enough to work on projects with many elite athletes such as Venus Williams (tennis) and Dwyane Wade (basketball).

 

INSPIRATION

Inspiration comes from two places.  

The first comes from the overall creative direction set for the category.  These are used so that a harmony or “red-thread” will align and unify a large product range.  Depending on the season there can be anywhere between 5 - 20 new projects so ensuring a strong brand identity is important.  

In addition to the overall creative direction, I find personal inspiration from a few different places.  My main influence is from the entertainment industry.  I find that there is a lot of creativity that happens in this field due to the unlocked boundaries of reality.  There aren’t as many design constraints to work around so the mind as able to push the limits of creativity.  I have folders that are broken down into specific parts so when I’m doing research, I place inspirational images there and refer to them all the time.  I also look to other industries for inspiration such as automotive, furniture, product design and architecture.  I’m always searching for images that are pushing the limits of creativity and try to do the same in my footwear designs.

Materials and color are extremely important.  Sometimes it’s the last thing a designer thinks about, but its one of the first connections a consumer makes when they are shopping.  Vibrant well balanced color blockings draw consumers in so they pick up your shoe.  That’s when the next sense kicks in… Touch.  At the end of the day, your design still needs rock.  It’s the combination of a good design, color and materials that need to all work together to make a successful product.

 
EXECUTION

I mix and match everything from analogue pen and paper to digital tools like the 24” Cintiq, Illustrator, Photoshop and SketchBook Pro.  I’ve been using SketchBook Pro ever since the first release and provide feedback on new versions as a beta tester.  

My workflow consists of starting out in SketchBook Pro where I come up with all of my initial concepts.  Once a final design direction is selected, I create the technical spec drawings using Illustrator.  I really like using SBP because I can create very realistic concepts fast and with minimal effort.  I have templates set up with pre-rendered logos, meshes, hardware, etc.  In some templates I’ve even added the shading as a multiplied layer.  So I just need to add a few lines with a little color blocking and “voila” my concept looks pretty realistic. It’s made my process very efficient. 

KICKSTARTER

My project is called “How To Draw SHOES Sketchbook”

I wanted to create a sketchbook for anyone interested in footwear design or in learning how to draw shoes.  This is something that I wish would have been around when I was a young designer just starting out.  The book goes over some basics about footwear design such as… foot anatomy, shoe anatomy, types of shoes, proportions, perspectives and more.   It uses a “phase-out” process of templates and guidelines that you can sketch over.  Hundreds of templates from side views, perspective views, bottom views and more.  As you go through the book, guidelines are slowly removed so that by the time you get to the end you are able to sketch and draw your own designs without the need for any guidelines or templates.

In addition to become a supporter and getting a copy of this cool sketchbook, I’m also including footwear design video tutorials from my renderdemo.com website. Step-by-step video tutorials that show you design and rendering techniques using digital software like Sketchbook Pro!

There’s also a book signing, Skype 1-on1 portfolio critiques and more as incentives. 

Here’s the campaign link: http://kck.st/1lHz8RW

Thank you for your support! 

 

Wednesday
Apr232014

The Last Mage by Howard Wong

The Last Mage is a proof of concept in how to embrace the digital device storytelling medium with that of traditional comic books. Instead of finding how to employ the physical aspects of reading a comic digitally, I felt that a more natural approach that works with digital devices would result in a better experience. I set out looking for intuitive means of storytelling that integrates the functions of the comic book format and digital devices. I was hoping for an approach that didn't distract from immersing the reader into the narrative by the format it’s delivered by.

Inspiration in how to facilitate this endeavor came from the Chinese panoramic landscape, Along the River During the Qingming Festival. It’s a large landscape depicting daily life along the river, which conjures stories from each of its many scenes. 

I saw it as a visual narrative without panels or pages, which became the core solution in how to tackle this concept of digital storytelling. I've continued experimenting further with this digital panoramic narrative format with original stories and how other narrative formats could be converted to it. 

Please note that this is proof of concept and may not work on all mobile devices. For Android users, Firefox seems to provide a better web browser viewing experience. For desktop broswers, please use Google Chrome.

Click here to check out this fullscreen digital comic, with music & autoscroll.

Monday
Apr142014

From Pencils to Pixels – Share Your Story on a Digital Canvas with Autodesk SketchBook Express

From ancient murals and rich tapestries, to modern works of art and eclectic prints, people have been expressing themselves through illustration for centuries.

If you can imagine it, you can sketch it. Live it. Sketch it. Share it.” design competition invites youth from around the world to tell their story using Autodesk SketchBook Express – a free*, fun, and intuitive drawing app – and share it online to inspire millions of people around the world.

Open to youth aged 13 to 24 from over 30 countries across APAC, EMEA, LATAM and USA, “Live it. Sketch it. Share it.” design competition challenges participants to use the SketchBook Express app’s powerful design elements like layers, shapes, and textures to depict an important moment in their life or represent their cultural influences.

By transforming any desktop or tablet device into a digital canvas, the free app puts over 100 pencils, markers, and airbrushes as well as custom paint color options at your fingertips to digitally doodle and draw – without having to invest in costly art supplies.

 

“This is a great opportunity for educators to encourage their students to express their personal creativity by incorporating the challenge into their art, history, and social and cultural studies classes. There are also plenty of SketchBook learning resources freely available on the Autodesk Digital STEAM Workshop,” said Naman Khan, director of secondary education at Autodesk.

The competition is open until 31 July 2014, and a panel of seven judges from the fields of art and design will choose the winners across three competition categories. With a prize package valued at approximately US$2,500 and comprised of a $2000 online art class scholarship at www.schoolism.com,  a Wacom® digital design tablet, and the winning entries shared with millions of fans around the world on the Autodesk® SketchBook® blog, deviantART, Facebook, the Autodesk Education Community, and the Autodesk Design Competition websites, this is an opportunity not to be missed.

“Live it. Sketch it. Share it.” design competition illustrates Autodesk’s commitment to helping students to imagine, design, and creates a better world by supporting their creativity with access to free Autodesk technology. With a full portfolio of personal design and professional-grade products, Autodesk introduces students and educators at all levels to design and the power of design technology, providing a path to careers as professional designers or to being lifelong design hobbyists.

Be sure to keep up with all the action on “Live it. Sketch it. Share it.” design competition using the hashtag #LiveSketchShare, and stay tuned as we reveal the winners in September!

 

*Free apps are subject to acceptance of and compliance with the terms of the applicable license agreement or terms of service/use that accompany the app.

Friday
Apr112014

SketchBook Pro at Wondercon 2014

WonderCon is literally the sister show to Comic-Con International, embracing all the main aspects of that event, including comics, movies, TV, animation, the Masquerade, and more. Wondercon has grown in all aspects over the years: more attendees, more exhibitors, more programming, and more fun.

Part of that fun will be the SketchBook Pro team at booth #1568, across from Artist Alley. Be sure to stop by and try out a Wacom Cintiq with SketchBook Pro, or just hang out and watch our in-house artists Kyle Runciman and Renee Busse draw. 

Hope to see you there!

Tuesday
Apr082014

SketchBook Pro at Schoolism Toronto

The SketchBook team is proud to host Schoolism Toronto in the Autodesk offices. Check out some of the fun:

 

Nathan Fowkes lectures on color.

Paul Lasaine speaks to digital painting techniques.

Schoolism is all about learning from the masters of digital art in an authentic experience. Tickets sell out fast- so if there's a stop in your city be sure to reserve a spot now. Check out the 2014 dates here.

Page 1 ... 2 3 4 5 6 ... 65 Next 5 Entries »